TMany people think that you need a graphic custom logo design. In fact, sometimes a text-based custom logo design is better. But how can you know which suits you best? That’s what you’re about to find out in this blog!
Why Use A Text Based Custom Logo Design?
First thing’s first, what are text based logos? A text based logo has the company’s name in it, and automatically translates the brand identity to the customer. It’s a much faster visual DTC approach, and can help you gain a competitive advantage. You can probably think of a bunch of text based logos right now: Google, Coca-Cola, Ebay, ESPN, Honda, FedEx, and many more.
You might want to consider a text based logo if you’re company is in the Tech or Media Space, as well as Food and Beverage Industry. Most tech companies use text based logos because its more efficient for their brand identity communication. And Media companies leverage these custom logo design too as an easier way to get their face across more viewers.
According to Canny Creative, “One of the biggest advantages of text based logos is that they give your business immediate recognition… [a] new business owner might find it difficult to get recognition with a symbol based logo straight away, so they have to go for a more simple, text based logo.”
Lastly, if you are considering a text based logo, keep these 4 tips in mind. Remember: simplicity is key, use an easy to remember name, and some text logos are great with descriptions inside of them.
Whether you choose a text based logo or an abstract design, we can make your dream design happen. To learn about how we can help you kickstart your business journey, check out our custom logo design services at this link.
