Simple is better, especially when it comes to custom website design. Complex designs aren’t always the best to have. They can look confusing and throw off your customers. It can also be harder for your customers to navigate. In today’s blog, we’ll let you know 5 reasons to have a simple custom website design.
1. Selling Point
Your web design is your selling point. People might even rave about it online. So, why not leverage simplicity as your best feature online? If your website is better suited for the customer experience, you’ll get great word of mouth, and gain a leg up over competitors.
2. Easy To Navigate Custom Website Design
A simple web design gives you the advantage of easy navigability. This means that customers can easily find what they are looking for, purchase it, and enjoy. The more navigable your website is, the more you will succeed over your competitors.
3. Customer Attraction For Simple Custom Website Design
The number one thing about having a simple custom website design is that it attracts customers. If your website looks too complicated to handle, customers will just not even bother to click past the home page. Remember, to attract customers, simple = better.
4. Customer Retention
After customer attraction comes customer retention. Retention means that you are able to get repeat customers to buy from you. If you have a very complex interface, the odds of customer retention greatly decrease. Just remember this equation: simplicity + customer attraction = customer retention.
5. Cost Effective
There’s no reason why your website should cost you an arm and a leg. You shouldn’t go through the pain of adding a bunch of extra features. Moreover, you shouldn’t do so if it will only hurt the customer experience. Simpler websites are more cost effective, therefore, because you don’t need so many expensive add-ons. It’s a win-win for you, and the customer!
Learn more about our custom web design services at this link, and begin your journey today!